If you’re on a Privy plan that includes audience targeting, you can run a Cart Saver Campaign by targeting campaigns to user in their cart who attempt to leave your site without purchasing. If you're on our Commerce Plan or higher, you can target customer based on their cart value. By capturing users contact information before they leave your site, you will have the information you need to send a cart abandonment email. If you're using cart abandonment emails (either through Privy or another email vendor) it is a best practice to use an onsite cart saver display in conjunction with your email strategy.
Without a cart saver campaign, if a visitor with items in their cart are unknown or haven’t filled out their email address during the checkout process, you won't be able to reach them. The Cart Saver Campaign helps to make sure that you capture the contact information of those high-intent shoppers.
How to Create a Cart Saver Campaign
Note: you must be using either Shopify or BigCommerce as your eCommerce platform to utilize these audience targeting features