Impact
If your site is served or requested over the insecure HTTP protocol, targeting traffic based on where visitors came from won’t work. This limitation is a standard browser security feature and cannot be disabled. This affects the following types of targeting rules:- Traffic type
- Referring URL
- Initial traffic type
- Initial referring URL
Resolution
Serve your website securely over HTTPS to maximize your ability to track and target traffic based on where it came from.Workarounds
Instead of targeting traffic referred from Facebook.com (for example):- post a link on Facebook containing UTM parameters, and…
- target your displays based on the parameters or the entry page URL.