The simplicity and pervasiveness of text messaging have enabled it to emerge as a potent channel for businesses. The resources below will help jumpstart your communications via this channel by ensuring you know what options are available to you in Privy.
Note: Privy Text messages can only be sent to numbers registered in the United States and Canada (+1 country code) at this time. Your business/industry must also not conflict with any of the content restrictions outlined in Privy's Acceptable Use Policy to send messages.
Collect new textable contacts
A contact is an individual whose interaction with your business has prompted the creation of a profile in your Privy account. The information stored in these records empowers you to create more focused displays via audience targeting and enables you to send eligible recipients marketing or sales communications.
Privy does not accept imported phone numbers as textable contacts. Instead, a contact's phone number must be collected through a Privy form with the phone field, the contact must have checked the text opt-in checkbox, and the contact must have answered "YES" to the double opt-in message sent to their number to receive texts from Privy. This series of actions provides explicit consent and ensures SMS compliance.
Start collecting textable contacts by following these steps.
Send the right text
Multiple text types are available to send the right message, to the right person, at the right time.
Send abandoned cart texts
If you are integrated with Shopify, Shopify Plus, BigCommerce, Weebly, or Wix you can send abandoned cart messages to contacts who: visit your site, add an item to their cart, and then leave without completing the purchase. Sending these messages encourages your contacts to complete their purchase and is one of the most impactful things you can do to recover revenue for your business. Start saving sales by following these steps.
Send after signup texts
After signup text messages are tied to a specific Privy Convert display and are sent instantaneously to eligible recipients when they sign. After signup texts are great for delivering a display's coupon or thanking the shopper for their interest. Learn more.
Send broadcast texts
Broadcast text messages are sent to a filtered segment of contacts or all of your contacts at once. These broadcast texts, sometimes referred to as bulk SMS or mass texting, are perfect for special announcements or updates and benefit from exceptionally high open rates compared to other marketing channels due to the direct nature of the communication. Learn more.