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Once you’ve published displays in Privy, you can review a snapshot of your ongoing performance in your Privy dashboard, your Convert dashboard, and the Reporting tab in your individual display(s).

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Reviewing Overall Performance

To start, head to Displays to review your displays’ performance in aggregate. Screenshot of the reporting on the Convert index page The following information is available in this view:
The total number of display views since account creation. A view is registered when the display loads on a visitor’s screen. Privy counts a shown display (the display actually appeared to the visitor), not a Shopify pageview.
The total number of display signups since account creation. A sign-up is registered when a visitor submits their information via a display. 
The total number of orders since account creation. An order is registered when someone signs up for your Privy display and then completes a purchase through your store using the same email address. Privy counts an order regardless of whether or not the customer used a coupon code during checkout.
The total revenue collected from all contacts who signed up via a Privy display and subsequently made a purchase. This revenue attribution is only available to Privy accounts integrated with a Shopify or BigCommerce storefront.

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Reviewing display-specific data

To access display-specific performance information, navigate to the Convert dashboard and locate the desired display. The display’s card provides an overview of its standalone performance, while additional information (e.g., Conversion %) can be accessed by clicking the card and opening a display-specific report.

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Preview data in the index table

Each display’s performance can be previewed within the index table. Screenshot of a display's card preview in the index table The metrics that may be displayed in this preview are: 
The total number of views this display has received. A view is registered when the display loads on a visitor’s screen. Privy counts a shown display (the display actually appeared to the visitor), not a Shopify pageview. 
The total number of visitors that signed up by submitting a signup form.
The total number of orders placed by visitors who completed a signup.

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View data on Display Reports

After clicking on a specific display, additional reporting data will appear. Screenshot of an individual display's reporting page Reporting Period: Select a custom timeframe by clicking on the dates and compare to the previous period or the same period in the prior year. You can also turn off the comparison period by clicking “Show Previous Period” below the chart.
Each metric card (Views, Signups and Orders) is clickable. When clicked, the chart updates to show historical information for that metric. You can also toggle between the total number and the rate, when looking at Signups and Orders.
The metrics that may be displayed on this Reporting page are: 
The number of times your display was shown to visitors on your site. Privy counts a shown display (the display actually appeared to the visitor), not a Shopify pageview.
The number of visitors that signed up by submitting a signup form.
The percentage of views that resulted in a signup event.
The number of orders placed by visitors who completed a signup.
The percentage of orders placed by visitors who completed a signup.