These customer attributes only update on conversion.
Referring url: The URL that referred the user to the site for this browsing session.
Initial referring url: The URL that referred the user to the site, the first time this user was seen by privy.
Traffic Type: The type of traffic, based on the referring URL. Will be one of “search”, “social”, “paid”, “direct”, or “unknown”.
Initial Traffic Type: The type of traffic, based on the initial referring URL. Will be one of “search”, “social”, “paid”, “direct”, or “unknown”.