Build custom email segments with Smile.io attributes:
In addition to the dozens of behavioral attributes you can use to create segments for your one time email newsletters and announcements, you can now use attributes from your Smile.io account. Combine attributes like “last seen” and number of orders with a current Smile points balance and tier to create highly targeted emails.
Personalize your emails with Smile.io attributes:
When you’re creating one-time or automated emails, you can insert personalization variables pulled in from your Smile account. For example, add a members’ points balance with the copy of your email to make your email more relevant to each reader.
Find ways to use Smile.io Attributes: