Manage Your Company Branding

When you set up your account or rebrand your business, ensure that you update your brand assets and settings in Privy. These default settings, such as your preferred logo, colors, and font, make creating future content easier and faster. 

Note: Changes to these settings are not retroactive and will not affect published or sent content. 

Update your logo

Setting a logo makes including it in your content much quicker. Once a logo is selected, it is presented as the first option in your Photo Manager whenever you opt to insert an image into your content. Additionally, the logo is included in various email templates by default.

To configure your account's logo settings: 

  • Select the Account dropdown menu at the top-right. Your business name appears there.  
  • Select the Business Information option from the dropdown menu. 
  • Locate and click the Add Logo card under the Business Information header. If you are updating an existing logo, the old logo will appear in this location instead. 
  • Select the logo from your photo library or upload an image from your device. With the desired image selected, click the Use This Photo button. 
  • Scroll down and click the Save Changes button. 

Update your brand colors

Privy applies your brand colors to buttons, text, links, and images by default. However, you can override these defaults and customize the color of these elements in each display or email. Check out the example below to review where your brand colors appear in your content. 

  • Plays - Your brand colors are used in the default styling of newly created Plays, such as the cart saver and welcome discount, making it easier and quicker to create, customize, and launch proven and popular displays. 

Note: Brand colors are not applied to Build your own displays. 

  • Email Buttons - Your brand color automatically applies to all buttons added to emails and any buttons included in the starting template for each email type. 

  • Email Editor Color Pickers - Your primary brand color appears as the first option in the color picker menu for all assets that allow for color customization. 

  • Display Editor Color Pickers - Your primary color appears as the first option in the color picker menu for all assets that allow for color customization. It is available when using both versions of the display editor. 

To update your brand colors:

  • Select the Account dropdown menu at the top-right. Your business name appears there. 
  • Select the Business Information option from the dropdown menu. 
  • Locate the Brand Color dropdown menu under the Brand Settings header.  
  • Select your Primary, Secondary and Contrasting brand colors using the sliders or by inputting the appropriate Hex/RGBA code.
  • Scroll down and click the Save changes button. 

Update your default image

Your default image replaces the generic images used as placeholders in pre-built Plays. Updating this optional setting makes creating, customizing, and launching your displays faster.  

To update your default image:

  • Select the Account dropdown menu at the top-right. Your business name appears there. 
  • Select the Business Information option from the dropdown menu. 
  • Locate the Default Image upload button under the Brand Settings header.  
  • Select your default image from the options available in the Photo Manager, or upload a new one. 
  • Scroll down and click the Save changes button. 

Update your default email font

Your default email font automatically applies to any text fields or buttons added to an email and any text fields or buttons included in the starting template for each email type. 

To update your default email font: 

  • Select the Account dropdown menu at the top-right. Your business name appears there. 
  • Select the Business Information option from the dropdown menu. 
  • Locate the Font dropdown menu under the Email Branding header.  
  • Select your desired font from the available options. As noted - only some fonts are considered web-safe and appear consistently in emails. Learn more about email fonts here.
  • Scroll down and click the Save changes button. 

Update your social links

Adding your social accounts in your brand settings ensures that the icons are automatically linked to your pages when you add social icons to emails using the Social content block. 

To configure your account's social link settings: 

  • Select the Account dropdown menu at the top-right. Your business name appears there. 
  • Select the Business Information option from the dropdown menu. 
  • Locate the Social Accounts dropdown menu under the Email Branding header.  
  • Select your desired platform and input your account's URL. 
  • Scroll down and click the Save changes button. 

Note: Social links are still configurable on a per email basis. If a particular email needs to link to a non-default account, simply switch out the link in the email editor to override these settings.  

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