Countdown timers are a great way to drive urgency with your subscribers by communicating that there’s a limited time aspect to a promotion, or that an exciting announcement is coming soon! You can add countdown timers to both your emails and displays.

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Add a countdown timer to an email

To add a countdown timer to your emails:
  • Navigate to either Campaigns or Automations; locate and select the email you want to edit.
  • Click Edit design to access the email editor.
  • Once you’re in the email editor, drag and drop the Timer element from the Content menu on the left into your email.

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Customize your timer

To customize your timer’s end date and appearance:
  • Click on your Countdown timer to edit it.
  • On the left, specify the day, time, and timezone that you’d like your timer to count down towards.
  • Edit any other settings such as colors, font style, font size, and padding. Save.

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Add a countdown timer to a display

To add a countdown timer to your displays:
  • Head to Convert > All Displays; locate and select the display you want to edit.
  • Once you’re in the editor, hover over your display and click the blue plus sign to add a new element. Select the Countdown element from the menu.

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Customize your timer

To customize your timer’s end date and appearance:
  • Click on your Countdown timer to edit it.
  • On the right, under the Countdown settings, specify the day and time you’d like tour timer to count down towards, and edit the label format if desired.
  • On the right, under the Style settings, customize the font style, size, and color of the components of your timer.
  • Edit any other settings you see fit, and Save.