If you’re using Privy Text, you can enable abandoned cart text messages, which are sent to textable contacts who visit your site, add an item to their cart, and then leave without completing the purchase. Sending these messages encourages your contacts to complete their purchase — it’s one of the most impactful tools you can use to recover revenue for your business. Before you get started… You must be on a plan with SMS. You need to have an approved toll-free number, textable contacts, and SMS credits. You must integrate with Shopify, Shopify Plus, BigCommerce, Weebly, or Wix. To ensure shoppers do not receive multiple messages, you should disable abandoned checkout or abandoned cart text messages from other SMS providers. 

Create a new Abandoned Cart SMS Flow

To create a new Abandoned Cart text message:
  • Navigate to Flows from the left side of your dashboard.
  • Select Create Flow in the upper right corner.
  • Select Abandoned Cart SMS from the following menu.

Customize your Trigger Settings

When you first land in the Flow builder, you’ll notice the Trigger block is selected. On the right side, you’ll find the following settings:

1. Trigger Filters

For Welcome Emails, you have the option to add the following filters to customize which contacts are allowed to enter this Flow:
  • Added Product: This setting is optional. It allows you to restrict this text from triggering unless the customers’ cart contains specific products. By default, this setting is disabled, which means that an abandoned cart will trigger this message regardless of which items are in the cart.
  • Added from Collection: This setting is optional. It allows you to restrict this text from triggering unless the customers’ cart contains products within specific collections. By default, this setting is disabled, which means that an abandoned cart will trigger this message regardless of which items are in the cart.
  • Cart Value: By default, this is set to a minimum cart value of $1 with no maximum cart value, which means that carts with any and all value will receive this message once they are abandoned by a textable contact. You can customize this setting if you’d like to target a specific range of cart value.

2. Exit Criteria

Enabling this feature allows you to automatically remove any contacts who place an order while in the Flow.

3. Entry Frequency

Control how often contacts are allowed to re-enter this flow after they’ve already received it:
  • Immediate re-entry: Contacts can re-enter this Flow without a delay.
  • Delayed re-entry: Contacts can re-enter this Flow as long as a certain period of time has passed since they last received it.
  • No re-entry: Contacts will only be allowed to enter this specific Flow once.
Note: Phone carrier policies mandate that only 1 Abandoned Cart Text can be sent in a 48 hour period, per Cart Abandonment. We will not send any messages that do not follow this policy.

Customize your time delay

Select your Time Delay block to adjust how long you’d like to wait to trigger your message once your contact abandons their cart. By default, this is set to 1 hour.

Edit your text message

To edit your text message:
  • Click on the message’s block in your Flow. The SMS Details will open on the right side of your screen.
  • Type your message in the text box on the right.
  • Add an image or Contact Card, if needed.

Personalize your content

Personalize your message with a variable by selecting the Merge Tags icon in the lower right of the text box.

Add a coupon code

  • Add a coupon code variable into your message by selecting the Coupon icon in the lower right of the text box.
  • Attach your coupon code below the Select Coupon Code section.

Activate your text

Once your message is ready, click the Publish button at the top of the editor. Moving forward, the text will be sent to all eligible contacts who meet the criteria you set. After you activate your Abandoned Cart Text, you can review its performance at any time.